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Corporate Social Media in action


Great post on Mashable today listing 35+ examples of Corporate Social media in action. Of the 35 listed I have used or interacted with

Blendtec, Cisco, GM, IBM, Intel, Jetblue, SAP, Southwest airlines, SUN, Starbucks and Zappos. The others are fairly new to me. Many of these stories are outlined in Groundswell. As the article notes this is by no means an exhaustive list. Many corporations are building community sites to engage their customers and partners in conversations. These conversations are enhanced through blogs, communities, twitter and social networking. As the value of these network becomes more apparent we’re seeing large corporations engage with them as a means of reaching out to stakeholders and becoming more personal in their approach to PR and marketing.

{ 3 comments… add one }
  • FrankNo Gravatar 27/07/2008, 8:38 pm

    Thanks for this beautiful Posting On social networking!
    It was very nice to see this great article talking about Community!

  • JaneNo Gravatar 15/08/2008, 10:21 am

    This sounds of interest. After building a social network and live TV aggregation platform, we realised the opportunity to build corporate social network platform from our tried and tested technology. We now provide corporate social networking platforms and services. We have a proven track record with technology currently in use by blue-chip clients. Our brandstation solution is offered to corporate clients keen on using social networking and web 2.0 technology for either internal communication or consumer marketing. Brandstation also come in an on-demand set up with ready-made core functionality, to offer accessible communications solutions around brand and marketing business objectives. The platform enables any company to enjoy the benefits of Web 2.0 social network for internal and external communications, no matter how small or large the company is. There’s further information at http://www.brandstation.tv

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